|Posted on January 10, 2014 at 12:00 AM|
Picture the scene. It’s a frosty Sunday morning and you’ve just stepped off the coach, the crowd cheers you as you head to the changing room, ready to win the cup. Of course, on the pitch or track you all look the part, your team’s logo emblazoned on your kit. What about off it though? When you left that coach did your kit bags represent your team’s uniformity, camaraderie and professionalism? Or did you look like a rag tag bunch of part time sportsmen or women?
Of course, ability and results say more about your team than anything else. However, off the pitch image can have a huge impact on how your team is viewed by supporters and competitors alike. Uniformity in kit, including personalised sports bags, carries connotations of professionalism and competence that can then be backed up in competition. However, it’s not just about how seriously others take you. Sharing a uniform, on and off the pitch, reinforces a sense of community and improves team cohesion. When you’re all on the same page, consciously and subconsciously, you have that competitive edge.
Personalised kit bags for sports teams also assist in team and personal branding. In the information age, when the internet puts encyclopaedic knowledge and a previously unheard of ability to discover in people’s palms, can you afford to go unnoticed? When trying to increase your team’s exposure the power of branded merchandise is formidable.
How great would it be to be able to display your team’s logo to a train full of bored commuters? What if one of them has a passion for supporting grass roots sports teams? Conversations can be started and opportunities opened up thanks to personalised sports bags. Take it to the next level and initial your bag for added personal exposure. For more information about the promotional power of printed sports bags follow the link.
Personalised sports bags are also a fantastic extension of your team and the pride you feel for it. There’s nothing quite like putting on your kit as you prepare to step out and compete at your best. Well, how about feeling a fraction of that every time pick up your kit bag? Whether that’s pre-competition or when you’re heading for a weekend away. There’s something special in being able to show your commitment to your team even when you’re not competing.
Ultimately, a fully uniform approach to team branding is one part of the magic formula that makes your team the most professional, talented and respected in its field. That’s part of the point though. It’s all about doing everything you can to give you that step up, that extra edge over your competitors, that one thing that means you finish the day winners rather than losers.
When it comes to personalised sport bags you want form and functionality. We’re talking rugged design, plenty of storage space and clean, high quality branding space. You can find all that and more in our promotional sports bags section.